Inspired by their origins, Sportswear shows off adidas Originals authentic and yet always open to new ideas. It is the time after the First World War, a time of departure and a new beginning, in which the Dassler brothers have the brilliant idea.
In the washing room of the mother in Herzogenaurach, Franconia, the bustling Franks make the first sports shoes with screw-in studs. In 1954, thanks to these men’s shoes, the German national football team is shooting at the world champion, laying the foundation for adidas Originals, The enthusiasm for tradition and its own roots characterize the brand and combine with timely influences to an exciting mix. Determine creative patterns, retro designs and sporty-functional styles adidas Originals til today.
adidas Originals: Streetwear in a sport-inspired tradition
Be proud of yourself and your own tradition – play with this idea adidas Originals, making sportswear suitable for everyday use. In addition to influences from the world of soccer, inspiration from basketball and athletics mixes into the collections. If adidas Original training pants or jeans: At the Franconian brand, well-being is a priority. High-quality materials, breathable elements such as mesh and tailored cut shapes characterize the production.
But it’s the mix of design and lifestyle that gives adidas Originals T-shirts and pants their unmistakable character. Large-scale logo prints, contrast details or gadgets with well-known color combinations such as black and white and blue-red-white form the urban sports look. Well-known personalities such as Frank Beckenbauer, Madonna or the singer Run DMC show up with the “3 stripes” and thus contribute to the success of the German brand.
Practically meets fashionable means especially in terms of footwear. adidas Originals sports shoes are inspired by the retro-inspired design. Among the first of the first is the superstar sneaker. Made of smooth leather, with a rubber cap and the typical three side stripes, the purist tread fits sportswear as well as everyday favorite looks. Active and enterprising are on the road with functional variants of the classic sporty. Cleats provide support on the lawn.
Perforated rubber soles are used when touring through streets, skate parks and clubs. Nubuck reinforcements on the toes add extra safety to the foot. A touch of old school in everyday life spread high tops in the material mix. The slightly raised shaft allows for a firm footing. And with exterior made of smooth and suede, the adidas Originals sneakers stand for the three characteristics of their inventor Adolf “Adi” Dassler: authenticity, functionality and nonchalance.