It is one of the undisputed classics that can be found in almost every wardrobe: Levi’s jeans. For more than a century, the traditional brand has been inspiring with new designs and a consistent quality of popular rivets.
They are the official successors of the first blue jeans. Because it was the traditional brand itself, who once invented the famous rivets. It all started when Levi Strauss, born in Bavaria, tried his luck in 1853 in San Francisco. In a textile shop, he sold first commercially available work clothes. To offer the gold diggers more robust pants, he invented in 1873, finally, the blue jeans, which is still one of the most popular garments in the fashion world. Since its origins hardly anything has changed. So have remained the firm cotton cloth and the characteristic rivets. Unlike in the past, however, Levi’s jeans are available in numerous designs today.
Levi’s jeans – versatile in cut, wash and color
The brand offers a wide range of stylish jeans for men, women and children – whether you are the casual, sporty or classic type. The pants are available in many different cuts. If you like body-hugging skinny jeans and slim fit models are the perfect choice for you. On the other hand, if you prefer a casual and comfortable style, you can choose one of the many wide-cut variants.
The design of Levi’s jeans convinces with many different shades of blue and ablutions. For example, the trendy used-look or stone-washed look makes the pants look as if they were a long-worn favorite piece that has worn out over years of wear. Rinsed washed jeans, which can be worn with a shirt or blouse even in the office, are very elegant. And of course the jeans by Levi’s are no longer available in blue. White, black and colored models are also available in a great variety.